Web Hosting How-Tos

  Home arrow Web Hosting How-Tos arrow Page 3 - Strategies for Creating Domain Names
Web Hosting Articles  
Web Hosting FAQs  
Web Hosting How-Tos  
Web Hosting News  
Web Hosting Reviews  
Web Hosting Security  
Weekly Newsletter 
 
Developer Updates  
Free Website Content 
 RSS  Articles
 RSS  Forums
 RSS  All Feeds
Write For Us 
Contact Us 
Site Map 
Privacy Policy 
Support 
 USERNAME
 
 PASSWORD
 
 
  >>> SIGN UP!  
  Lost Password? 
WEB HOSTING HOW-TOS

Strategies for Creating Domain Names
By: Akinola Akintomide
  • Search For More Articles!
  • Disclaimer
  • Author Terms
  • Rating: 5 stars5 stars5 stars5 stars5 stars / 4
    2007-05-09

    Table of Contents:
  • Strategies for Creating Domain Names
  • Brainstorming
  • Constructional Linguistics
  • Phonemes over Spelling

  • Rate this Article: Poor Best 
      ADD THIS ARTICLE TO:
      Del.ici.ous Digg
      Blink Simpy
      Google Spurl
      Y! MyWeb Furl
    Email Me Similar Content When Posted
    Add Developer Shed Article Feed To Your Site
    Email Article To Friend
    Print Version Of Article
    PDF Version Of Article
     
     

    SEARCH WEB HOSTERS

    TOOLS YOU CAN USE

    advertisement

    Strategies for Creating Domain Names - Constructional Linguistics


    (Page 3 of 4 )

    Here we delve into specialist territory. This is the technique consultant name picking companies use to assemble unique, easy to remember names for their million dollar paying clients. We will look at naming company name lab. They have come up with names such as Acura, Viactiv, Cognos, Compusa, Sentra, Renova and a host of names for companies such as GM, Johnson and Johnson and Honda. Their domain name section of the company is called Domain Labs. After charging their clients they start their naming process, with the end result in mind of creating a domain name that reflects a global brand that doesn't cause conflict whether it's said in Japanese, Arabic or English.

    Constructional linguistics is the art of assembling morphemes together, tweaking them and then making sure they meet phonetic and translational standards. Stay with me here because if you do not follow closely, I may just lose you in the whirl of words which are normally the terrain of English majors.

    A morpheme is the minimal meaningful language unit. It is simply the smallest unit of language which makes sense: cog, van, a, ad, tent; these are all language units with specific meanings (morphemes). Any further division will result in a meaningless word string. Constructional Linguistics is involved in creating neologisms, "newly invented words" or "made up words," by taking various morphemes and arranging them as deemed fit to create new words with new meanings.

    Companies such as name labs (poets and writers also) take advantage of what is called "poetic license" in some aspects of literature to create new words from scratch. These is good news for anybody who simply can't find the word to describe a situation. Just make one up. 

    Name Labs constructs a word and then checks that it actually means something impressive (or at least non-controversial). For example, Acura means accurate and excellent. Sometimes a word that is good for one thing is not so good for something else; Mortein, which  means dead insects, is good for an insect killer, but it would be horrible for a brand of coffee. If it carries negative connotations they start all over again. Before starting to assemble the morphemes the company collects background information on the client and its competitors. This lets them have an idea of the client's focus and direction, and helps them find a way to phonetically represent it in the name.

    More Web Hosting How-Tos Articles
    More By Akinola Akintomide

    WEB HOSTING HOW-TOS ARTICLES

    - Phishing Scams: An Overview and How to Detec...
    - Tips for Safe Downloading Online
    - How To Avoid Spam
    - How to Get Into Ethical Hacking
    - How to Prevent Drive-by Downloads
    - Facebook Timeline Tips and Tricks
    - How to Keep Up with Facebook`s Changes
    - Wi-Fi Network Security Tips
    - Tips for Safe Online Holiday Shopping
    - Facebook Privacy: Keeping Up with the Const...
    - Tips for Facebook Privacy
    - How to Cover Your Tracks on the Web
    - SSH Keys for FileZilla and Putty in Cpanel
    - How to Create a Filezilla FTP User
    - How to Install FileZilla Server

    Developer Shed Affiliates

     




    © 2003-2017 by Developer Shed. All rights reserved. DS Cluster - Follow our Sitemap